Showing 158,521 - 158,530 of 159,890
Purpose – In the current recession, cost cutting alone will not enable companies to survive the recession and thrive beyond it. Companies need fresh ideas on how to continue their internal corporate venturing activities, but at lower cost and reduced exposure to risk. This paper aims to...
Persistent link: https://www.econbiz.de/10015016658
Purpose – In the author's experience, even veteran executives often make statements about competitive advantage that reflect either genuine misunderstanding or casual misuse of the term. This paper aims to offer a clear explanation of what constitutes competitive advantage so as to facilitate...
Persistent link: https://www.econbiz.de/10015016707
Purpose – This paper aims to explore the impact of time on customer behavior and decision making. Even though people factor time into decisions on a daily basis, businesses tend to focus resources and efforts on other aspects of consumer behavior such as pricing and demographics, resulting in...
Persistent link: https://www.econbiz.de/10015016720
Purpose – Indulgent parsimony (IP) was originally proposed as a marketing strategy for selling to recession‐shocked consumers shopping for less costly goods and services that would still give them comfort, relief from stress, and a feeling of money well spent. Given that recession spread to...
Persistent link: https://www.econbiz.de/10015016727
Purpose – The authors expect that media and entertainment (M&E) providers will increasingly be challenged to offer consumers entertainment experiences that are more relevant, and therefore perceived as more valuable. This paper aims to investigate this issue. Design/methodology/approach –...
Persistent link: https://www.econbiz.de/10015016790
States mergers and acquisitions (M&A) activity produces notoriously mixed results but that some companies do very well using M&A to grow shareholder returns at a phenomenal rate. Records that M&A, long seen as the domain of finance and strategy, is becoming something to be managed across all...
Persistent link: https://www.econbiz.de/10015017971
Contends that a continuous process of value‐destruction lurks in many diversified corporates, causing the HQ to depress the performance of subsidiaries, invisibly and inevitably. Cites evidence from research to argue that many big US and UK companies are ripe for demerger. Sums up, that for...
Persistent link: https://www.econbiz.de/10015017972
Declares that technology and competition have changed the essence of how time is lived nowadays — e.g. the ‘real‐time’ economy, for instance, which means instantaneous input‐output response. Illustrates the 5 main points in a highlighted box. Determines that real‐time, two‐way...
Persistent link: https://www.econbiz.de/10015018080
Purpose – The purpose of this paper is to identify the factors that may influence a consumer to pay a premium for a product or service communicating ethical information. Design/methodology/approach – A survey was administered to 77 subjects and a conceptual model of five specific...
Persistent link: https://www.econbiz.de/10015021900
Purpose – The purpose of this research is to advance understanding of the socially responsible apparel consumer by exploring apparel consumption behaviors perceived by consumers to be eco‐conscious. Design/methodology/approach – This study used a qualitative approach to collect and analyze...
Persistent link: https://www.econbiz.de/10015021951