Showing 141,141 - 141,150 of 141,586
Strategy formulation is a complex process and one which warrants the benefit of mechanisms which can help to simplify situation analysis. Modern‐day thinking takes us into the realms of strategic intent and core competencies as the prime mechanisms for formulating strategies. Looks closely at...
Persistent link: https://www.econbiz.de/10014946457
Addresses the issue of formulating strategic plans. A variety of techniques are suggested in the literature. Reports on the use of two of these techniques in helping to formulate strategic plans in the operating division of a large multinational company. The Porter forces of competition model...
Persistent link: https://www.econbiz.de/10014946472
In recent years, world growth has slowed and markets have matured or become more protective. It appears that the only way for many companies to grow is at the expense of their competitors. Many large companies in Asia are turning to market intelligence for input into their strategic management...
Persistent link: https://www.econbiz.de/10014946673
Strategic marketing is linked to marketing management. The process is presented by a model, the framework of which can be used for understanding the interrelationships between strategic and practice/implementation considerations within marketing. An attempt is made to synthesise existing...
Persistent link: https://www.econbiz.de/10014946748
Two contributions, one examining the theory and practice of strategic hospitality management as a contribution to prognostications for the future of international business travel markets and the other offering a penetrating insight into organisational issues facing hospitality companies in the...
Persistent link: https://www.econbiz.de/10014946837
Many large companies in Asia are turning to market intelligence for input into their strategic management system and decision making. Conventional marketing research is increasingly viewed as being too narrowly focused on tactical and operational issues. It is characterized by an overriding...
Persistent link: https://www.econbiz.de/10014946889
Purpose – Based on Spain's recent achievement as soccer World Cup winner, the purpose of this paper is to draw lessons for business leaders. Design/methodology/approach – This paper is a reflection, from a strategic viewpoint, on the events surrounding the championship. Findings – Ten...
Persistent link: https://www.econbiz.de/10014949948
Purpose – There are different views on how to gain a sustainable competitive advantage (SCA) for firms. This topic has become an important research area in strategic management. The purpose of this paper is to provide an approach for Chinese firms to use as a springboard to identify sources of...
Persistent link: https://www.econbiz.de/10014951971
Purpose – The purpose of this paper is to examine challenges in the front end of innovation (FEI) and to propose a scenario‐based approach to alleviate some of these problems, particularly as regards uncertainty in opportunity recognition. Design/methodology/approach – The paper answers...
Persistent link: https://www.econbiz.de/10014952006
Purpose – Very few studies specifically address the importance of knowledge management (KM) in the context of issue management. To enhance understanding of this subject, this paper aims to investigate the interrelationship between KM and issue management. Design/methodology/approach – A case...
Persistent link: https://www.econbiz.de/10014952068