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What drives post-adoption usage? : investigating the negative and positive antecedents of disruptive technology continuous adoption intentions
Obal, Michael W. - In: Industrial marketing management : the international … 63 (2017), pp. 42-52
Persistent link: https://www.econbiz.de/10011730095
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Disruptive technology and AI in the banking industry of an emerging market
Omoge, Akinyemi Paul; Gala, Prachi; Horky, Alisha Blakeney - In: International journal of bank marketing 40 (2022) 6, pp. 1217-1247
Persistent link: https://www.econbiz.de/10013397785
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Differences between early adopters of disruptive and sustaining innovations
Reinhardt, Ronny; Gurtner, Sebastian - In: Journal of business research : JBR 68 (2015) 1, pp. 137-145
Persistent link: https://www.econbiz.de/10010433156
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An empirical study of mobile social app continuance intention: integrating flow experience and switching costs
Hong, Hong; Xu, Di - In: International journal of networking and virtual … 17 (2017) 4, pp. 410-424
Persistent link: https://www.econbiz.de/10011857932
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Disruptive Technologies and the Emergence of Competition
Adner, Ron; Zemsky, Peter - 2014
We formalize the phenomenon of disruptive technologies that initially serve isolated market niches and, as they mature, expand to displace established technologies from mainstream segments. Using a model of horizontal and vertical differentiation with discrete customer segmentation, we show how...
Persistent link: https://www.econbiz.de/10014122382
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Consumers' switching to disruptive technology products : the roles of comparative economic value and technology type
Kamolsook, Apinya; Badir, Yuosre F.; Frank, Björn - In: Technological forecasting & social change : an … 140 (2019), pp. 328-340
Persistent link: https://www.econbiz.de/10012132884
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Friend of foe : in enjoying playfulness, do innovative consumers tend to switch brand?
Aroean, Lukman - In: Journal of consumer behaviour : an international … 11 (2012) 1, pp. 67-80
Persistent link: https://www.econbiz.de/10009509234
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Online users' switching costs : their nature and formation
Ray, Soumya; Kim, Sung S.; Morris, James G. - In: Information systems research : ISR 23 (2012) 1, pp. 197-213
Persistent link: https://www.econbiz.de/10009522762
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A fresh look at the role of switching cost in influencing customer loyalty : empirical investigation using structural equation modelling analysis
Ram, Jiwat; Wu, Ming-Lu - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 616-633
Persistent link: https://www.econbiz.de/10011622557
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Gender-moderating effect on e-shopping behavior : a cross-cultural study of the United States and Saudi Arabia
Heinrichs, John H.; Aali, Abdulrahman Yousef al-; Lim, … - In: Journal of global marketing 29 (2016) 1/5, pp. 85-97
Persistent link: https://www.econbiz.de/10011654069