Chaudhry, Peggy E.; Paul Hill, Ronald; Stumpf, Stephen A.; … - In: Measurement and research methods in international marketing, (pp. 223-239). 2011
counterfeit products and five emerging country markets (Brazil, Russia, India, and China). A web survey was administered to 1 …,600 consumers in Brazil, Russia, India, and China to test whether demographics, national origin, perceived quality, price, and a …