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In the last 20 years, due to the frequent occurrence of crises and the economic globalisation that led to increased competition, companies faced the need to adopt a crisis management approach to ensure their survival. The cruise sector, as an important component of the global economy,...
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Das Fuzzy Front End, d.h. die frühen Phasen der Produktentwicklung, ist von zentraler Bedeutung für den Produkterfolg. Durch herkömmliche Methoden und Verfahren des Innovationsmanagements wird es jedoch nur unzureichend unterstützt. Insbesondere fehlen Ansätze zur systematischen...
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A broad range of companies around the world has welcomed artificial intelligence (AI) technology in daily practices because it provides decision-makers with comprehensive and intuitive messages about their operations and assists them in formulating appropriate strategies without any hysteresis....
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