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effect of DVRs depends on the trade off between loss of advertising effectiveness and reduction in competition between firms … fast-forwarding ("zipping") behaviors on product market competition. …
Persistent link: https://www.econbiz.de/10008788272
) it is optimal to reward one's own customers under symmetric competition and (2) BBP can increase profits with fully …
Persistent link: https://www.econbiz.de/10008788276
We consider a problem at the interface of auctions and bundling. Our revenue-maximizing seller seeking to auction one unit each of two complements or substitutes in the best-of-three formats: the auction of the bundle, separate auctions of the individual items, and a combinatorial auction. We...
Persistent link: https://www.econbiz.de/10008788290
Online retailing boasts two major advantages: convenience of home shopping and easy access to information. In this paper, I argue that these two features have important implications for retailers' channel and advertising decisions. Two major questions are addressed: When should a conventional...
Persistent link: https://www.econbiz.de/10008788309
This paper shows that the analysis of Liu et al. (2004) contains a substantive error—the asserted pure-strategy Nash equilibrium leading to their Theorems 1 and 2 is really not an equilibrium. We show that in their model, either pure-strategy Nash equilibria do not exist or, unlike their...
Persistent link: https://www.econbiz.de/10008788313
considers a scenario where the firms' quality levels are fixed and they engage in price competition. Here, our results are three …
Persistent link: https://www.econbiz.de/10008788322
In this paper we examine the issue of balancing media advertising (pull strategy) and trade promotions (push strategy) for manufacturers of consumer packaged goods utilizing a three-stage game theoretic analysis and test model's implications with scanner panel data. We develop a model of two...
Persistent link: https://www.econbiz.de/10008788331
Persistent link: https://www.econbiz.de/10008631219
Purpose – The purpose of this paper is to analyze a market for microfinance in a region of a developing nation in which all projects are either of high or low quality. There is adverse selection because only borrowers know whether their project is of high or low quality but the microfinance...
Persistent link: https://www.econbiz.de/10008642028
The Greek bail-out was highly controversial. An oft-heard assessment is that i) the bail-out was a mistake, ii) the political haggling over it was irrational and iii) the bail-out will create a moral hazard problem. Contrary to this view, our analysis suggests that, given EMU’s present...
Persistent link: https://www.econbiz.de/10008671732