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Competition in local-service sectors
Cleeren, Kathleen; Dekimpe, Marnik G.; Verboven, Frank - In: International journal of research in marketing : IJRM ; … 23 (2006) 4, pp. 357-368
Persistent link: https://www.econbiz.de/10007396059
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Weathering tight economic times : the sales evolution of consumer durables over the business cycle ; Report No. 04-109
Deleersnyder, Barbara; Dekimpe, Marnik G.; Sarvary, Miklos - In: MSI reports : working paper series (2004) 2, pp. 51-78
Persistent link: https://www.econbiz.de/10009893415
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Win-win strategies at discount stores ; Report No. 06-109
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - In: MSI reports : working paper series (2006) 2, pp. 45-57
Persistent link: https://www.econbiz.de/10009893462
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Dancing with a giant : the effect of Wal-Mart's entry into the United Kingdom on the stock prices of European retailers
Gielens, Katrijn; Van de Gucht, Linda M.; Steenkamp, … - In: MSI reports : working paper series (2007) 2, pp. 3-23
Persistent link: https://www.econbiz.de/10009893490
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On the Value Relevance of Retailer Advertising Spending and Same-store Sales Growth
Tuli, Kapil R.; Mukherjee, Anirban; Dekimpe, Marnik G. - In: Journal of retailing 88 (2012) 4, pp. 447-461
Persistent link: https://www.econbiz.de/10010050226
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Strategic Assortment Decisions in Information-Intensive and Turbulent Environments
Dekimpe, Marnik G.; Gielens, Katrijn; Raju, Jagmohan; … - In: Journal of retailing 87 (2011) 1, pp. 1-13
Persistent link: https://www.econbiz.de/10009177977
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Does competitive entry structurally change key marketing metrics?
Kornelis, Marcel; Dekimpe, Marnik G.; Leeflang, Peter S.H. - In: International journal of research in marketing : IJRM ; … 25 (2008) 3, pp. 173-183
Persistent link: https://www.econbiz.de/10008899527
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Measuring and testing Granger causality over the spectrum: An application to European production expectation surveys
Lemmens, Aurélie; Croux, Christophe; Dekimpe, Marnik G. - In: International journal of forecasting 24 (2008) 3, pp. 414-432
Persistent link: https://www.econbiz.de/10008899548
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The Role of National Culture in Advertising's Sensitivity to Business Cycles: An Investigation Across Continents
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - In: Journal of marketing research : JMR 46 (2009) 5, pp. 623-636
Persistent link: https://www.econbiz.de/10008307894
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Return on Roller Coasters: A Model to Guide Investments in Theme Park Attractions
van Oest, Rutger D.; van Heerde, Harald J.; Dekimpe, … - In: Marketing science : the marketing journal of the … 29 (2010) 4, pp. 721-738
Persistent link: https://www.econbiz.de/10008446073