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Network analysis : a concise r...
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Family business
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Kellermanns, Franz W.
184
Anokhin, Sergey
69
Eddleston, Kimberly A.
42
Wincent, Joakim
37
Chrisman, James J.
27
Walter, Jorge
22
Hack, Andreas
19
Lechner, Christoph
17
Zamudio, César
16
Chua, Jess H.
15
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13
Morgan, Todd
12
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9
Memili, Esra
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8
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Hernández-Linares, Remedios
7
López Fernández, María C.
7
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Zellweger, Thomas
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Autio, Erkko
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Barnett, Tim
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Debicki, Bart J.
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Hoy, Frank
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Jewell, Robert D.
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Chang, Erick P.C.
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4
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Marketing letters : a journal of research in marketing
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
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ECONIS (ZBW)
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OLC EcoSci
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EconStor
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141
The complementarity of strategic orientations : A meta‐analytic synthesis and theory extension
Schweiger, Simone A.
;
Stettler, Tatiana R.
;
Baldauf, Artur
- In:
Strategic Management Journal
40
(
2019
)
11
,
pp. 1822-1851
Persistent link: https://www.econbiz.de/10012085003
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142
A picture's worth a thousand words : using depicted movement in picture-based ads to increase narrative transportation
Grigsby, Jamie L.
;
Jewell, Robert D.
;
Zamudio, César
- In:
Journal of advertising
52
(
2023
)
4
,
pp. 594-612
Persistent link: https://www.econbiz.de/10014339495
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143
The more they know : using transparent online communication to combat fake online reviews
Wang, Yiru
;
Zamudio, César
;
Jewell, Robert D.
- In:
Business horizons
66
(
2023
)
6
,
pp. 753-764
Persistent link: https://www.econbiz.de/10014433619
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144
Human brands and mutual choices : an investigation of the marketing assistant professor job market
Zamudio, César
;
Wang, Yu
;
Haruvy, Ernan
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
6
,
pp. 722-736
Persistent link: https://www.econbiz.de/10010209568
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145
Matching with the stars : how brand personality determines celebrity endorsement contract formation
Zamudio, César
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
2
,
pp. 409-427
Persistent link: https://www.econbiz.de/10011527114
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146
Scanning for discounts : examining the redemption of competing mobile coupons
Mills, Paul
;
Zamudio, César
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 964-982
Persistent link: https://www.econbiz.de/10011924823
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147
Unlocking competitiveness through scent names : a data-driven approach
Meng, Hua
;
Zamudio, César
;
Jewell, Robert D.
- In:
Business horizons
61
(
2018
)
3
,
pp. 385-395
Persistent link: https://www.econbiz.de/10011866299
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148
2019 Academic Marketing Climate Survey : response to commentaries
Galak, Jeff
;
Kahn, Barbara E.
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
3
,
pp. 349-350
Persistent link: https://www.econbiz.de/10012658888
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149
Beyond perception : the role of gender across marketing scholars' careers, in reply to Galak and Kahn (2021)
Pew, Ethan
;
Zamudio, César
;
Meng, Hua
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
3
,
pp. 313-323
Persistent link: https://www.econbiz.de/10012657864
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150
Not so bad after all : how format influences review writers' post-review evaluations
Grigsby, Jamie L.
;
Zamudio, César
;
Jewell, Robert D.
- In:
Journal of consumer behaviour
21
(
2022
)
6
,
pp. 1365-1377
Persistent link: https://www.econbiz.de/10013461127
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