Due to increasing competition and rapid developments in terms of technology, an organization must adapt to the changing environment in order to survive, grow and develop. The aim of this paper is to analyze the relationships between organizational adaptation in tourism firms and strategies for...

This article reviews the System Reflexive paradigm of strategic marketing management, being based on the alignment of strategic economic interests of stakeholders, specifically, enterprise owners and hired managers, and consumers. The essence of marketing concept of management comes under...

The article deals with the main tendencies of companies’ development in 2011 and in early 2012. The main factors that influence the activity of trading networks are investigated. The priority directions of formation of an enterprise competitive advantage under new economic conditions are proposed.

The research paper aims to identify and showcase key drivers of strategic business management development in the light of the recent waves of digital transformation experienced by companies around the globe. The paper consists of an overview on the existing literature and a concise outline of...

In this paper, the main objective is to introduce the role of urban tourism as a potential form of tourism in the competitive development of the Albanian destination and the role of urban tourism to the community of the Albanian urban areas and the problems related to this development. For the...

Bucovina is an important destination within Romania, in the North-East of the country. Since years, the core motivation for travelling to Bucovina was culture and nature.In the last period of time was a pressure for a continue development of tourism within the region. The government and tourism...

Contemporary approaches to the management of the company are focused on achieving long-term success of the company in its complex and changing environment. Company as part of the wider environment, must adapt to the changing environment in order to survive, growing and developing. The task of...

This book proposes that organizational policies are what ensure the institutionalization and sustainability of futures thinking in organizations. It presents several case studies from corporations and other institutions that describe effective use of foresight methods and internal policies to...

Purpose - This study aims to explore Dr Judy Olian's leadership journey from business school dean to university president, aiming to distill key lessons for aspiring higher education leaders. Design/methodology/approach - The research employs a multimethod qualitative approach, including a...