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Background paper for the Geneva Trade and Development Forum Crans-Montana, Switzerland September 17-20, 2008
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. We show how the shift from national to global retailing is a recent phenomenon whose relevance for the globalization of … globalization has long been regarded as a process largely dominated by the internationalization of food manufacturing, the emergence … of global retailers is a further powerful engine of globalization which will exert a powerful impact with far reaching …
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This note starts from the premise that, in current debates on the impact of globalization on economic development, the …
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the issue of retail globalization. The research aims to consider the entry of foreign hypermarkets in Malaysia and their …
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Purpose – The purpose of this paper is to examine a US retailer's decision to backward‐integrate its supply channel for global sourcing, based on the framework adapted from transaction cost analysis (TCA). Design/methodology/approach – The conceptual framework was developed based on the...
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Purpose – Globalisation as a competitive marketing strategy can only offer a limited explanation for the behaviour of organisations. This is particularly applicable in the case of business and marketing strategies for small and medium‐sized organisations in the retail sector. Terms such as...
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Purpose – The paper seeks evaluate to the comparative progress of Asda in the UK since its surprise takeover by Wal‐Mart in 1999. Wal‐Mart expected to become the number 1 retailer in the UK and many commentators saw massive problems ahead for local retailers. These expectations were not...
Persistent link: https://www.econbiz.de/10014803514
Purpose – The purpose of this paper is to clarify the different roles and implications of a manufacturer's branded retail operations on its international strategy. The roles are analyzed through two dimensions, brand strength and the role of branded retail as a sales channel....
Persistent link: https://www.econbiz.de/10014803530