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National Versus Regional Sports Marketing: An Interpretation of 'Think Globally, Act Locally'

Bradish, Cheri L.; Stevens, Julie A.; Lathrop, Anna H. - In: International Journal of Sports Marketing and Sponsorship 5 (2003) 3, pp. 37-53

management, marketing, and sponsorship perspective — has been the inf luence of globalization. Product expansion and …

Persistent link: https://www.econbiz.de/10014811330

Is a glass of Merlot the symbol of globalization? : An examination of the impacts of globalization on wine consumption in Asia

Lee, Kyuho - In: International Journal of Wine Business Research 21 (2009) 3, pp. 258-266

Purpose – The purpose of this paper is to investigate how underlying globalization could influence Asian consumers … develop a theoretical framework for the impacts of globalization on the Asian wine market. Findings – Three key forces that … impacts of globalization on Asian wine consumption. Therefore, no empirical tests are conducted to validate the theoretical …

Persistent link: https://www.econbiz.de/10014814107

Strategic operations and concentration in the Bordeaux‐Aquitaine region

Pesme, Jacques‐Olivier; Belis‐Bergouignan, … - In: International Journal of Wine Business Research 22 (2010) 3, pp. 308-324

Purpose – Working from the example of two of the main players in the Aquitaine wine sector; the co‐operatives and the wine merchants, the aim of this paper is to analyse the nature of strategic operations from the point of view of the concentration process taking place in the...

Persistent link: https://www.econbiz.de/10014814132

Resilience in the context of Italian micro and small wineries: an empirical study

Duarte Alonso, Abel; Bressan, Alessandro - In: International Journal of Wine Business Research 27 (2015) 1, pp. 40-60

Purpose – The purpose of this paper is to study resilience among micro and small wineries. While the subject of organisational resilience has drawn the attention or numerous researchers, there is an argument that limited empirical evidence exist to support different theoretical constructs in...

Persistent link: https://www.econbiz.de/10014814389

The demise of independent wine production in France: a marketing challenge?

Pike, Warren; Melewar, T.C. - In: International Journal of Wine Marketing 18 (2006) 3, pp. 183-203

Purpose – Independent French wine producers are faced with excessive costs and a declining image of quality compared with their New World competitors. A confusing offer and weak brand identities also make their often poorly marketed products less attractive at the point of sale. As production...

Persistent link: https://www.econbiz.de/10014815396

Quality, competitiveness and development in Sub‐Saharan Africa

Mersha, Tigineh - In: Industrial Management & Data Systems 100 (2000) 3, pp. 119-124

even in their domestic markets. In addition, most African countries have adopted export promotion as a development strategy …. Yet, Africa’s export performance has remained very poor. This paper argues that obtaining ISO certification and … implementing total quality management (TQM) in private and state‐owned organizations in SSA would strengthen their export …

Persistent link: https://www.econbiz.de/10014823591

Just‐in‐time is not just for manufacturing: a service perspective

Canel, Cem; Rosen, Drew; Anderson, Elizabeth A. - In: Industrial Management & Data Systems 100 (2000) 2, pp. 51-60

Confronting the challenges of global competition, companies are focusing more on the needs of customers to improve product quality and customer service. The manufacturing sector has long been aware of the need to reduce waste as a means to reduce costs and improve product quality....

Persistent link: https://www.econbiz.de/10014823592

A synthetic study of sourcing strategies

Zhaohui Zeng, Amy - In: Industrial Management & Data Systems 100 (2000) 5, pp. 219-226

As more evidence indicates that a corporation is very much defined by its purchases and benefited by its close partnership with the suppliers, the sourcing decision becomes increasingly important in the firm’s growth and profit. This paper synthesizes the available sourcing alternatives into...

Persistent link: https://www.econbiz.de/10014823605

Globalisation and technology management in the Mexican food industry

Julieta Rodríguez‐Díaz, Ariadna - In: Industrial Management & Data Systems 100 (2000) 9, pp. 430-435

The Mexican food industry (MFI) is now changing its procedures, in order to be more competitive not only in Mexico, but in other countries around the world. We propose a forecasting methodology to be used by the manager of technology (MOT) for the design of competitive advantages and strategies...

Persistent link: https://www.econbiz.de/10014823627

Key data management issues in a global executive information system

Kumar, Anil; Palvia, Prashant - In: Industrial Management & Data Systems 101 (2001) 4, pp. 153-164

Information technology plays a significant role in a global organization. Senior executives of these organizations need constant and timely access to global information for making decisions. This information originates in different places worldwide for a global organization and needs to be...

Persistent link: https://www.econbiz.de/10014823651