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Consumer behavior : buying, ha...
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Verbraucherverhalten
33
Consumer behaviour
32
Konsumentenverhalten
32
Marketing
17
Europa
11
Theorie
10
Theory
10
Personality psychology
9
Persönlichkeitspsychologie
9
Digitale Dienste
8
Europäische Union
8
Web-based service
8
Entscheidungsverhalten
7
Marketing theory
6
Marketingtheorie
6
Brand management
4
Consumer behavior
4
Europe
4
Experiment
4
Markenführung
4
Marketing management
4
Marketingmanagement
4
Mode
4
Social Web
4
Social web
4
Arbitration
3
Betriebswirtschaftslehre
3
Business economics
3
EU countries
3
EU-Staaten
3
Fashion
3
Internet marketing
3
Knowledge management
3
Lehrbuch
3
Management
3
Market surveys
3
Online-Marketing
3
Problems, exercises, etc.
3
Schiedsgerichtsbarkeit
3
Social psychology
3
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4
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68
Article
42
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29
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26
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research-article
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English
90
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17
German
3
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Solomon, Michael R.
104
Stuart, Elnora W.
15
Englis, Basil G.
12
Marshall, Greg W.
12
Askegaard, Søren
11
Bamossy, Gary J.
11
Sheth, Jagdish N.
10
Solomon, Michael
6
Pecorino, Paul
5
Hogg, Margaret K.
4
Martin, Kendall
4
Poatsy, Mary Anne
4
Belk, Russell W.
3
Tuten, Tracy L.
3
Wood, Natalie T.
3
Ashman, Rachel
2
Barnes, Bradley R.
2
Belk, Russell
2
Bruce, Margaret
2
Danskin, Paula
2
Davey, Jennifer
2
Deck, Cary A.
2
Folkes, Valerie S.
2
Goldsmith, Marla
2
Harrison, Robert L.
2
Lowrey, Tina M.
2
Mitchell, Natalie
2
Mitchell, Vincent-Wayne
2
Mrad, Mona
2
Rabolt, Nancy J.
2
Surprenant, Carol F.
2
Valentine, Laura
2
VanBoening, Mark Virgil
2
Wolny, Julia
2
Wooten, David B.
2
Ahn, Sun Joo
1
Ashmore, Richard D.
1
Bailenson, Jeremy
1
Blumberg, Rishon
1
Buchanan, Bruce
1
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AMACOM
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Journal of marketing theory and practice
11
AMS review : official publication of the Academy of Marketing Science
4
Journal of advertising : official publication of the American Academy of Advertising
3
Always learning
2
Journal of Business Research
2
Journal of business research : JBR
2
Journal of marketing
2
Always Learning
1
Disease Management and Health Outcomes
1
ESI working papers
1
Handbook on brand and experience management
1
International journal of internet marketing and advertising : IJIMA
1
Journal of Knowledge Management
1
Journal of Services Marketing
1
Journal of advertising research
1
Journal of consumer behaviour : an international research review
1
Journal of customer behaviour
1
Journal of economic behavior & organization : JEBO
1
Journal of knowledge management
1
Legends in consumer behavior
1
Managing service quality : MSQ ; an international journal
1
Marketing research : a magazine of management and applications
1
New technology-based firms in the new millenium : Vol. 7
1
Pearson always learning
1
Prentice Hall international editions
1
Routledge companions
1
Strategic HR Review
1
The Routledge companion to consumer behavior
1
The advances in retailing series
1
The production and distribution of knowledge
1
The service industries journal
1
Virtual environments for corporate education : employee learning and solutions
1
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ECONIS (ZBW)
67
USB Cologne (EcoSocSci)
25
OLC EcoSci
12
RePEc
3
Other ZBW resources
3
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41
Marketing : real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2015
-
8. ed., global ed.
Persistent link: https://www.econbiz.de/10011288826
Saved in:
42
Marketing : real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2008
-
5. ed. International ed.
Persistent link: https://www.econbiz.de/10003375181
Saved in:
43
Marketing : real people, real choices
Marshall, Greg W.
;
Stuart, Elnora W.
;
Barnes, Bradley R.
; …
-
2009
-
1. european ed., 2. [print.]
Persistent link: https://www.econbiz.de/10003801770
Saved in:
44
When brands resonate
Fournier, Susan
;
Solomon, Michael R.
;
Englis, Basil G.
- In:
Handbook on brand and experience management
,
(pp. 35-57)
.
2008
Persistent link: https://www.econbiz.de/10003788968
Saved in:
45
Consumer behavior in fashion
Solomon, Michael R.
;
Rabolt, Nancy J.
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10003401740
Saved in:
46
Using knowledge management to gain competitive advantage in the textile and apparel value chain : a comparison of small and large firms
Englis, Paula Danskin
;
Englis, Basil G.
;
Solomon, Michael R.
-
2009
Persistent link: https://www.econbiz.de/10003942058
Saved in:
47
Marketing : real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2009
-
6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003747671
Saved in:
48
Consumer behaviour : a European perspective
Solomon, Michael R.
;
Bamossy, Gary J.
;
Askegaard, Søren
; …
-
2016
-
Sixth Edition
Persistent link: https://www.econbiz.de/10011443617
Saved in:
49
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
50
An old model for a new age : consumer decision making in participatory digital culture
Ashman, Rachel
;
Solomon, Michael R.
;
Wolny, Julia
- In:
Journal of customer behaviour
14
(
2015
)
2
,
pp. 127-146
Persistent link: https://www.econbiz.de/10011412286
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