Single organizations encounter intricate challenges in meeting the UN’s Sustainable Development Goals (SDGs) on their own and thus are increasingly concerned with forming ecosystems. This is also the case in the e-commerce domain. It is assumed that particularly focal actors of such ecosystems...

Digital transformation is driving the current technological trends in manufacturing. An integral constituent is a communication between machines, between machines and humans, or between machines and products. This extensive communication involves large volumes of data. Many manufacturers apply...

Many low- and middle-income countries (LMICs) are experiencing a nutrition transition from traditional diets to high-energy, processed foods, increasing non-communicable disease risks. Digitalization of food systems plays a significant role in shaping this transition. This paper investigates the...

Consumer-generated reviews play a decisive role in creating trust and facilitating transactions on digital platforms. However, prior research shows various problems, e.g., only a small number of consumers providing reviews, fake reviews, and inconsistent reviews. We use an experiment in the...

Purpose The purpose of this study is to propose and test an integrated model to explain how trust is built in sharing economy (SE) transactions. Design/methodology/approach Initially, prior literature was systematically selected and synthesized to develop a comprehensive framework applicable to...

Purpose Personal data is a powerful tool. The more someone know about us, the more power they got over us. But who will control the most of our personal data? Does the government and the big tech really care about our personal data? This paper aims to look at data practices, data-related policy...

Purpose This paper explores how platforms reconfigure versatile digital resources to achieve marketing agility in international markets. Design/methodology/approach We draw on a case study of a Chinese digital platform to explore the processes and mechanisms of reconfiguring during marketing...

Purpose Although Agtech firms have promoted digital platforms for retailing farm supplies (RFS), farmers are sceptical while purchasing them online. As a result, they struggle to generate a sustained demand. Among other approaches, these platforms onboard complementors to become full-stack...

Purpose The study aims to analyze factors impacting firms’ success and persistence in a digital platform competition using the structure-conduct-performance (SCP) framework. The study also includes real-life cases that are beneficial to academicians and practitioners to understand and develop...