Creating value in a firm is an enormously complex endeavor. Yet, despite its complexity, value creation is the objective of every enterprise, every worker, and every leader. The Competing Values Framework can help leaders understand more deeply and act more effectively. In the first book to...

Worum geht es beim Thema Purpose für Unternehmen? Wie bekomme ich mehr Purpose in mein Unternehmen? Was sind die konkreten Schritte? Welchen Nutzen habe ich? Was sind die Hebelpunkte und was sind Stolperfallen, die ich vermeiden kann? Was kann ich von der Erfahrung anderer Unternehmen lernen?...

This interesting book covers the development of 19 prominent European, American and Asian companies from their humble origins to their current status as global operators. The case studies review the changes of their corporate structures and the successes and failures of their marketing and...