The intensive concern with customer needs and problems is one of the key contributors to the success of innovation management. During the seventies, numerous procedures were developed, in theory as well as in practice. These procedures entered literature as so called "need-assessment" approaches...

The rapid progress of electronic technology in recent decades has led to an increased technical complexity and wide functionality of many products. As a result man-machine interfaces, such as displays became more and more important, wherefore investments and technical progress in these...

This paper analyzes the impact of the virtual tool 'crash simulation' on automotive R&D over the last 35 years. The research carried out in this context identifies and investigates distinct phases respectively stages of the potential of crash simulations based on the Finite Element Method and...

The domain of New Product Development (NPD) is subject to considerable uncertainties. However, companies are required to manage the innovation process as efficiently as possible. The resulting conflicting demands often leave companies struggling to achieve both, efficiency as well as flexibility...

In a study of Japanese New Product Development (NPD) projects, the fuzzy front end of innovation is explored. Our conceptual model is based on the information-processing perspective. A structual equation model was fitted to data from 497 NPD projects from Japanese mechanical and electrical...