Castro-González, Sandra; Bande, Belén; Vila-Vázquez, … - In: International Journal of Conflict Management 19 (2022) 6, pp. 1068-1084
Purpose The purpose of this study is understanding how companies can improve sales force performance is a key issue. Despite this, the study of the impact that corporate social responsibility (CSR) practices might have on salespeople’s performance has been neglected in the sales literature....