Similar Search Results

Kumar, V.; Rajan, Bharath; Gupta, Shaphali; Dalla … - In: Journal of the Academy of Marketing Science 47 (2019) 1, pp. 138-160

Persistent link: https://www.econbiz.de/10011996790

Kumar, V.; Leone, Robert P.; Aaker, David A.; Day, George S. - 2019 - Thirteenth edition

Persistent link: https://www.econbiz.de/10011878503

Meyer, Robert J. - In: Journal of marketing 82 (2018) 4, pp. 13-14

Persistent link: https://www.econbiz.de/10011880512

Varadarajan, Rajan - In: Journal of marketing 82 (2018) 4, pp. 15-18

Persistent link: https://www.econbiz.de/10011880513

Kumar, V.; Mittal, Vikas; Morgan, Neil A. - In: Journal of marketing 82 (2018) 6, pp. 1-9

Persistent link: https://www.econbiz.de/10011955013

Sharma, Amalesh; Saboo, Alok R.; Kumar, V. - In: Journal of marketing 82 (2018) 5, pp. 66-85

Persistent link: https://www.econbiz.de/10011912140

Saboo, Alok R.; Sharma, Amalesh; Chakravarty, Anindita; … - In: Journal of marketing research : JMR 54 (2017) 2, pp. 219-238

Persistent link: https://www.econbiz.de/10011697348

Sunder, Sarang; Kumar, V.; Goreczny, Ashley; Maurer, Todd - In: Journal of marketing research : JMR 54 (2017) 3, pp. 381-397

Persistent link: https://www.econbiz.de/10011697433

Kumar, V.; Reinartz, Werner J. - 2018 - Third edition

Persistent link: https://www.econbiz.de/10011663789

Saboo, Alok R.; Kumar, V.; Anand, Ankit - In: Journal of marketing 81 (2017) 6, pp. 42-61

Persistent link: https://www.econbiz.de/10011776890

A service of the