//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Effects of interactions and pr...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
22
Konsumentenverhalten
22
Internet marketing
8
Online retailing
8
Online-Handel
8
Online-Marketing
8
Advertising effects
7
Beziehungsmarketing
7
Relationship marketing
7
Viral marketing
7
Virales Marketing
7
Werbewirkung
7
Customer satisfaction
6
Kundenzufriedenheit
6
Social Web
6
Social web
6
Multichannel strategy
5
Multikanalvertrieb
5
Advertising
4
Werbung
4
Brand image
3
Brand management
3
Markenführung
3
Markenimage
3
Omnichannel shopping
3
Patronage intention
3
Personality psychology
3
Persönlichkeitspsychologie
3
Sales promotion
3
Service quality
3
Verkaufsförderung
3
Arousal
2
China
2
Continuance intention
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Dienstleistungsqualität
2
Einzelhandel
2
Kaufentscheidung
2
Local retail
2
more ...
less ...
Online availability
All
Undetermined
31
Type of publication
All
Article
33
Type of publication (narrower categories)
All
Article in journal
25
Aufsatz in Zeitschrift
25
research-article
3
Language
All
English
32
Undetermined
1
Author
All
Chang, Yaping
19
Zhu, Dong Hong
12
Chang, Ya Ping
10
Li, You
5
Geng, Lixiao
4
Li, Xinlan
3
Liang, Shichang
3
Sun, Hui
3
Yan, Jun
3
Dong, Xuebing
2
Li, Jingwen
2
Li, Zhen
2
Liang, Zhehao
2
Wang, Xingyu
2
Wang, Yawei
2
Zhu, Donghong
2
Chen, Zihe
1
Deng, Zhong Zhun
1
Dong, Jiao
1
Fan, Xiaojun
1
Gao, Yajie
1
He, Qi
1
He, Yun
1
Huang, Hao
1
Jun, Yan
1
Kumar, V.
1
Ning, Peng
1
Pan, Jingjing
1
Safeer, Asif Ali
1
Wu, Jin-Feng
1
Wu, Yinglu
1
Yan, Xing
1
Yaping, Chang
1
Zhang, Liyuan
1
Zhang, Wen Qi
1
Zhang, Zhi Jie
1
more ...
less ...
Published in...
All
Journal of business research : JBR
3
Journal of retailing and consumer services
3
International journal of hospitality management
2
Psychology & marketing
2
Baltic journal of management : BJM
1
Business strategy and the environment
1
European journal of marketing
1
Information & management : the international journal of information systems applications
1
International Journal of Contemporary Hospitality Management
1
International journal of advertising : the review of marketing communications
1
International journal of consumer studies
1
International journal of retail and distribution management
1
International journal of services technology and management : IJSTM
1
Journal of Behavioral Decision Making
1
Journal of Consumer Behaviour
1
Journal of Consumer Marketing
1
Journal of Contemporary Marketing Science
1
Journal of Hospitality and Tourism Technology
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour : an international research review
1
Journal of euro-marketing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Online Information Review
1
Technological forecasting & social change : an international journal
1
The journal of consumer marketing
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
25
Other ZBW resources
7
OLC EcoSci
1
Showing
1
-
10
of
33
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Negative publicity effect of the business founder's unethical behavior on corporate image : evidence from China
Zhu, Dong Hong
;
Chang, Ya Ping
- In:
Journal of business ethics : JOBE
117
(
2013
)
1
,
pp. 111-121
Persistent link: https://www.econbiz.de/10010232648
Saved in:
2
Effect of social support on customer satisfaction and citizenship behavior in online brand communities : the moderating role of support source
Zhu, Dong Hong
;
Sun, Hui
;
Chang, Ya Ping
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 287-293
Persistent link: https://www.econbiz.de/10011528724
Saved in:
3
Good discounts earn good reviews in return? : effects of price promotion on online restaurant reviews
Zhu, Dong Hong
;
Zhang, Zhi Jie
;
Chang, Ya Ping
;
Liang, …
- In:
International journal of hospitality management
77
(
2019
),
pp. 178-186
Persistent link: https://www.econbiz.de/10011988504
Saved in:
4
How the content of location-based advertisings influences consumers' store patronage intention
Zhu, Dong Hong
;
Sun, Hui
;
Chang, Ya Ping
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 603-611
Persistent link: https://www.econbiz.de/10011808330
Saved in:
5
Understanding the influence of submission devices on online consumer reviews : a comparison between smartphones and PCs
Zhu, Dong Hong
;
Deng, Zhong Zhun
;
Chang, Ya Ping
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012238339
Saved in:
6
How SoLoMo-based product recommendations influence consumers' acceptance intention : the moderating role of gender
Zhu, Dong Hong
;
He, Qi
;
Chang, Ya Ping
- In:
International journal of services technology and …
27
(
2021
)
1/2
,
pp. 129-142
Persistent link: https://www.econbiz.de/10012503733
Saved in:
7
The negative effect of name : mentions of frontline service employee name reduce online review persuasiveness
Li, Xinlan
;
Zhu, Dong Hong
;
Chang, Yaping
- In:
Journal of service research
27
(
2024
)
4
,
pp. 636-652
Persistent link: https://www.econbiz.de/10015375891
Saved in:
8
Shopping through mobile augmented reality : the impacts of AR embedding and embodiment attributes on consumer-based brand equity
Wu, Jin-Feng
;
Dong, Jiao
;
Wu, Yinglu
;
Chang, Ya Ping
- In:
Information & management : the international journal of …
61
(
2024
)
6
,
pp. 1-18
Persistent link: https://www.econbiz.de/10015081323
Saved in:
9
Seamless experience in the context of omnichannel shopping : scale development and empirical validation
Chang, Ya Ping
;
Li, Jingwen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-20
Persistent link: https://www.econbiz.de/10013209581
Saved in:
10
Effect of dynamic promotion display on purchase intention : the moderating role of involvement
Chen, Zihe
;
Zhu, Dong Hong
- In:
Journal of business research : JBR
148
(
2022
),
pp. 252-261
Persistent link: https://www.econbiz.de/10013325477
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->