The performance concept originated from the concept of firm management. The performance management of the firm involves improving its value-cost relationship, which means that the firm will be able to build a product or service, in terms of achieving cost and profitability targets, and compare...

Excellence in management is a must in today's competitive business environment. Business has become complex and global. Traditional management practices like: strategy planning, personnel organization, budget setting and problem solving on a daily basis are still essential. Yet the emphasis is...

In the early twentieth century, the Taylor model improved, in a spectacular maner the efficiency of the production processes. This allowed obtaining high productivity by low-skilled workers, but used in large number in the execution of production. Currently this model is questioned by experts...

In order to be competitive marketing has a tremendous role, companies’ interface with consumers is essential, companies have to make use of advertising and intellectual property rights, and these are not at all easy things to be done. Being competitive means not only ensuring for yourself the...

This paper aims to highlight the link between competitive business higher education and action learning as an appropriate method for improving the educational process. A really competitive university should focus on both information and capabilities and should permanently adapt to its students...

More and more companies use press releases to promote a new product or service or to announce a big project which can increase their competitiveness. Through this cheap instrument the actual organizations maintain themselves continuously active in the eyes of target groups. Writing good quality...

In today’s global economy, many companies’ managers consider strategic alliances as a key strategic alternative. Even if it is true that strategic alliances can be a really powerful competitive tool, managers should pay attention to all potential risks before involving in a partnership. This...

Negotiation is one of the most valuable processes in nowadays life, when there is a high diversity of human and business relationships.

Leadership is clearly one of the main factors that influence organizational competitiveness. It means both science and art, both born and learned skills. Leadership and gender differentiation is a subject that leads to at least two main questions: (1) Do significant differences exist between men...

Corporate Social Responsibility (CSR) is becoming an ever more important component in the interaction between the business environment and the world in which companies operate. The term attracts interest from both people who apply it in their day-to-day activities and, also, from the academic...