Dracula is an international brand, not a Romanian one. But Bram Stocker chose to locate his vampire in the mysterious location of Transylvania. Thus, Romania is the only country in the world which can exploit the myth of Dracula as being at its ‘home’. This could be considered a competitive...

The goal of this paper is to analyze the role of design in creating a new and strong competitive advantage for small businesses. The paper points out the specific features for the hospitality Romanian market and the specific trends in the interior design for this domain of activity. During the...

The main purpose for this project was to identify the perceptions and attitudes of the economic higher education graduateds toward the tendencies of professional development offered by educational institutions and labour market from Romania. In order to have a real image of the actual labour...

The main purpose for this project was to identify the perceptions and attitudes of the economic higher education graduateds toward the tendencies of professional development offered by educational institutions and labour market from Romania. In order to have a real image of the actual labour...

The role of SMEs in the Romanian economy is indisputable. They are those that provide clearly continue development of the industry. The development of this sector has brought a problem regarding the internationalization of their activities. This process is very immportant for improving their...

Lately, feminine entrepreneurship has become a more and more interesting topic for academic, business and at the same time, the political world. This topic has been interesting, on the one hand due to a general interest in entrepreneurship – where woman play an important post – and, on the...

The purpose of this paper is to present a coherent perspective of modeling and optimizing multiple attribute decisions by using fuzzy sets. In management practice we face most of the time the situation in which a problem have several possible solutions and each solution can be analyzed using...

Based on the results from this study our conclusions refer to the following ideas: The economic degree still is the first choice for enrollment in the higher education. Students believe that a diploma achieved in a economic faculty could help them in finding a good job. The competition in labor...

By the end of the 1970s Romania tourism was blooming and the hotel industry appeared to be strong and healithy... That bright period is still vivid in the minds of several generations of Romanians including the present politicians, whi believed that foreign tourist did not forgot their time...