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Using grounded theory as a methodological approach, the influence of triple bottom line (TBL) was explored as an emerging, yet substantially important phenomenon on strategic positioning through image differentiation. This study makes a contribution to the sustainability scholarship (TBL as a...
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research in the management accounting literature. Design/methodology/approach -Using open-ended interviews, the paper seeks to … develop relevant hypotheses emerging from the dimensions of the Strauss and Corbin’s qualitative research methodology (1998 …). A qualitative methodology was used because it provides a structured approach and analytical techniques that can build …
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research in the management accounting literature. Design/methodology/approach – Using open-ended interviews, the paper seeks to … develop relevant hypotheses emerging from the dimensions of the Strauss and Corbin’s qualitative research methodology (1998 …). A qualitative methodology was used because it provides a structured approach and analytical techniques that can build …
Persistent link: https://www.econbiz.de/10014988134
In many research papers the research methodology section gives details of the context and data gathering strategy …
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