Communication is the key factor necessary to improve the relation between doctors and patients. The communication is the method used to transmit or collect information using different types of channels. The communication process should provide useful information for doctors and patients. In...

The number of internet users is continuously expanding, and the number of people with apersonal blog is rising in a vertiginous rate from one year to the next. In this context, the BlogMarketing is starting to play an important part within the marketing strategies...

The present paper presents a short research regarding the attitude of young students toward the products and companies that implement Cause Related Marketing activities. The main objectives of the present research were to observe the way in which the cause related marketing actions can influence...