The purpose of this study is to examine the influence of six broad categories of hedonic shopping motivations (adventure,gratification,role, value, social, and idea shopping) and fashion consciousness on consumers’ impulse buying behavior.The online questionnaire was created using LimeSurvey,...

Foreign direct investment (FDI) plays a pivotal role in economic development. Most important advantages of this are new technology, management ability, marketing ability and modern know-how. However, the literature dealing specifically with the issue of German direct investments in Turkey is...

Bosnia and Herzegovina (BH) is a country in transition but is determined to pursue accession to the European Union (EU). One requirement for joining the EU is compliance with the EU environmental acquis, although BH is currently lacking adequate experience and the required research. Therefore,...

Corruption, commonly defined as the abuse of public power for private gain, is a widespread phenomenon in many countries of the world where its consequences have serious problems. The main purpose of this study is to investigate the moderating role of national culture on the social...

Purpose The purpose of this study is to create the taxonomy of firms based on the nature of the relationship between market-based resources and marketing capabilities. Anchored in the configuration theory, the present study aims to explore simultaneous roles of market-based resources, i.e....

Purpose: The present study aims to explore “what” type of knowledge is shared, “how” it is shared and what information and communication tools are used to share knowledge among health-care professionals in the context of emerging “digital laggard” country in the South-Eastern...

This research investigates the factors influencing managers' willingness to adopt Environmental, Social, and Corporate Governance (ESG) practices in small and medium-sized enterprises (SMEs) in Bosnia and Herzegovina. As these practices are becoming increasingly important, it is crucial to...