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Retailing logistics and sale operation strategy for uncertainty demand due to the effect of consumers' motives in promotion of sport marketing events
Lee, Tzong-ru; Lin, Jiun-hung; Su, Xiang-ting - In: International journal of management & enterprise … 8 (2010) 3, pp. 209-227
Persistent link: https://www.econbiz.de/10003986180
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"Antecedents" and "postcedents" in relation to satisfaction in Taiwanese business relationships
Lee, Tzong-ru; Svensson, Göran; Mysen, Tore - In: International journal of procurement management 3 (2010) 2, pp. 199-213
Persistent link: https://www.econbiz.de/10003952213
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Applying intellectual capital for sustaining organisational learning
Lee, Tzong-ru; Helo, Petri; Siriwatchrakit, Zavitr; … - In: International journal of sustainable economy 3 (2011) 3, pp. 328-340
Persistent link: https://www.econbiz.de/10009373043
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Improving B2C business for online store : the case study of agriculture products e-market shop in Taiwan
Wang, Chang-han; Lee, Tzong-ru; Lin, Wen-shan; … - In: International journal of services and standards 7 (2011) 2, pp. 95-118
Persistent link: https://www.econbiz.de/10009389329
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Two-stage decision support for production ramp-up
Chen, Y. M. J.; Lee, Tzong-ru; Wang, Jau-wen - In: International journal of agile systems and management : … 4 (2009/11) 4, pp. 364-378
Persistent link: https://www.econbiz.de/10009405342
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Determining the factors of partner selection : a case of the "bridging the digital divide of SMEs project"
Lee, Tzong-ru; Chen, Chien-wei; Dadura, Agnieszka - In: International journal of business information systems : … 7 (2011) 3, pp. 286-308
Persistent link: https://www.econbiz.de/10009010027
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Identifying types of stores in commercial zones and their marketing strategies
Singhavolakul, Naiyarat; Lee, Tzong-ru; Sinnarong, Nirote - In: International journal of enterprise network management 4 (2010) 3, pp. 275-301
Persistent link: https://www.econbiz.de/10009269637
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Trust and commitment-based satisfaction and the impact on specific investments, formalisation and opportunism
Mysen, Tore; Svensson, Göran; Lee, Tzong-ru - In: International journal of business excellence 4 (2011) 6, pp. 696-714
Persistent link: https://www.econbiz.de/10009505724
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TRIZ application in marketing model to solve operational problems for Taiwanese aquatic products with food traceability systems
Lee, Tzong-ru; Hsu, Min Chih; Dadura, Anieszka M.; … - In: Benchmarking : an international journal ; BIJ 20 (2013) 5, pp. 625-646
Persistent link: https://www.econbiz.de/10009790563
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Strategic analysis of offshore migration of polluting firms and suppliers : an option value perspective
Lee, Tzong-ru; Chen, Yenming J. - In: Supply chain management : an international journal 17 (2012) 6, pp. 666-674
Persistent link: https://www.econbiz.de/10009666566