In various industries end-product manufacturers acquire core subsystems from upstream technology provider firms, and focus primarily on efficient end-product integration.We examine the strategic interactions between a technology firm that introduces a new subsystem, and the respective...

Innovation contests have been studied primarily as mechanisms to obtain extreme valued solutions. In the current work, we propose that this conceptualization of innovation contests needs to be expanded to also consider the long-term benefits from the knowledge/capabilities generated by the...

Firms in a variety of industries offer add-on products to consumers who have previously purchased a base product. We posit that consumers, in making their decisions as to whether to purchase add-ons that complement the base products, find a greater need for the value offered by the add-ons when...