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Changes in the Dutch non-profit regime necessitate the direct participation of citizens and businesses in non-profit organisations. Dutch society must re-invent the commitment of citizens, businesses, foundations, universities and various other organisations by increasing both ‘community...
Persistent link: https://www.econbiz.de/10010730470
Strategic and corporate entrepreneurship have been widely acknowledged by scholars and executives alike as an effective means of revitalizing organizations to improve performance. Spurring entrepreneurial behavior and exploration within established organizations, however, remains a big challenge...
Persistent link: https://www.econbiz.de/10010730471
For an academic, finding an audience is critical. However, finding an audience is not always easy for most marketing academics. This inaugural address explores what the challenges are in finding an audience, among fellow scholars, students, public policy, industry, or society in general. It...
Persistent link: https://www.econbiz.de/10010730472
De Open Onderneming: Een bedrijfsethisch vraagstuk In deze rede wordt de oproep vanuit de samenleving tot een grotere maatschappelijke openheid van bedrijven geplaatst in een bedrijfsethisch perspectief. Enerzijds zijn er bedrijfsethische redenen voor openheid. Anderzijds zijn er ook morele...
Persistent link: https://www.econbiz.de/10010730473
In this paper we describe three types of applications of information technology in marketing. These are (1) applications that focus on improving the efficiency of marketing processes; (2) applications that focus on improving the effectiveness of marketing management; and (3) applications that...
Persistent link: https://www.econbiz.de/10010730474
Rede in verkorte vorm uitgesproken bij de openbare aanvaarding van het ambt van hoogleraar Bedrijfskunde, in het bijzonder Marketing Models aan de Faculteit Bedrijfskunde van de Erasmus Universiteit Rotterdam op 7 maart 2003
Persistent link: https://www.econbiz.de/10010730475
Innovation offers many opportunities for corporations. That is beyond dispute. The only question is how to make the most of them. In this lecture, I show what the process of innovation entails; I give examples of successful and failed innovations and I discuss the current issues and trends in...
Persistent link: https://www.econbiz.de/10010730476
This survey paper analyses some of the fundamental economic and management science issues concerning the communications and information economy ,with special emphasis on mobile communications. Are first highlighted major trends such as the balkanisation of the communications networks , and the...
Persistent link: https://www.econbiz.de/10010730477
Private equity has become an increasingly important part of our economy. Around the world the companies owned by private equity investors account for a substantial percentage of Gross Domestic Product (GDP) and private sector employment. These investors have recently been under fire in the media...
Persistent link: https://www.econbiz.de/10010730478
Inaugural address given in shortened form at the occasion of accepting the appointment as professor of business administration, in particular the measurement of price, quantity, and productivity changes and economic-statistical research, supported by Statistics Netherlands, at the Rotterdam...
Persistent link: https://www.econbiz.de/10010730479