This study investigates the many facets of sustainability and digital transformation in business in the context of the fair transition, which will generate multiple challenges and opportunities for companies in various industries. In such a context, a solution to increase resilience and adapt to...

Museums are dynamic institutions, which place themselves in the service of the society by interpreting the collections they posses and developing various educational programs. This paper presents the place education has in museums around the world with an emphasis on the specific realities in...

Online communication is highly efficient for contemporary business, in most market sectors. In this context, companies use several online instruments in order to achieve a wide array of objectives. Among these, online newsletters (e-newsletters) are widely used, since they offer a lot of...

Relationships are an extremely important resource for organizations, no matter their activities. This resource can and should be used efficiently in order to reach the organization’s goals. Especially for tourism the relations established by the organization are essential because of the...

Students could be important clients for travel agents since they do not have strong family - or even professional - responsibilities, they are more flexible in terms of the available time, they are more dynamic and eager for new experiences. Still, travel agents seem not to target them so much,...

Especially during the last 10 years, the Romanian cultural market increased considerably, both in terms of number and diversity of events, and types of cultu - ral operators. In this context of increased competition, organizers have to develop more complex promotional strategies in order to...

Cultural heritage is ever-present in our lives, but it is often only an invisible framework. Despite its significance and recognized value, it is frequently ignored, sometimes - assaulted, and rarely - valued. Certain organizations are trying to bring it to the fore. Museums, monuments and...

Learning, especially in the context of higher education, means creating, storing, sharing and using knowledge in a complex way, both for personal and societal benefits. Therefore, knowledge management is at home in universities. It should be at the core of managerial practices, but also of...

Big Data is a phenomenon that has been made possible by the IT and the social media revolutions - where content is created or generated by users and their interaction, at the same time with the exponential increase of the data storage capacity, according to the Moore’s law. It has been a...

French Abstract: Plus de 20 ans après la chute du communisme dans l’Europe de l’Est, on constate un regain d’intérêt pour cette époque, qui acquiert de nouvelles connotations et se trouve au centre de divers débats publics. Les recherches antérieures soutiennent que le public de...