La communication présente les principales applications de réseaux de neurones en marketing

This paper aims at analysing the potential contribution of Pierre Bourdieu’s work to organization science. Firstly, his main concepts are presented and some tracks are given to put them in practice in our fields. In the last part, we are emphasizing on the critical insights of a Bourdieusian...

Second tome issu des premiers Etats Généraux du Management organisés au Sénat en octobre 2008. Des thématiques importantes pour l'avenir des entreprises françaises : les pôles de compétitivité, le secteur public, la culture du résultat, les normes dans les organisations, les...

This research has the objective of investigating whether the alignment of IT, with strategy (particularly partnership strategy or collaboration practice) and organizational structure of a SME, could have a determinant influence on its performance. We constructed a model and test it empirically...

We prove that a natural monopoly can set subsidy free pricing and sustainable pricing schedules in general economic environment. The setting is a multiproduct and multiple agent contestable market where demands are elastic and where rivals can enter the sub-markets composed by a set of the...