The aim of this paper is to understand how rebellion is an ambivalent phenomenon in organization which alienates and liberate at the same time. Michel Foucault’s approach of power in organization is used to determine the distinctive characteristic of this special kind of rebellion. Two...

Effects of loyalty programs and their perceived benefits for consumers have been the object of a growing interest in the area of marketing. However, existing literature do not really mention that some consumers could show reactance against loyalty programs. Thanks to a qualitative study, this...

Our goal is to understand the reasons why firms adopt mobile technologies and analyse how these mobile technologies are appropriated by individuals, so that organizations can fully benefit from the implementation of mobile technologies. A qualitative research constituted of 80 semi-structured...

In this paper, we characterize subjective probability beliefs leading to a higher equilibrium market price of risk. We establish that Abel's result on the impact of doubt on the risk premium is not correct in general; see Abel [2002. An exploration of the effects of pessimism and doubt on asset...