Serna, Ainhoa; Casellas, Antònia; Saff, Grant; … - In: Quality services and experiences in hospitality and tourism, (pp. 213-227). 2018
Big data generated on social media offers rich sources of information for the study of service quality. Although a still incipient field in hospitality and tourism studies, the growth of user-generated content sources has driven the development of big data analytics to discover significant...