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The following research is guided by the hypothesis, that products chosen on a shopping trip in a supermarket are an indicator of the preference interdependencies between different products or brands. The bundle chosen on the trip can be regarded as an indicator of a global utility function. More...
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Unobserved heterogeneity is a serious but often neglected problem in structural equation modelling (SEM) challenging the validity of many empirical results. Recently, a finite mixture approach to SEM has been proposed to resolve this problem but until now only a few studies analyse the...
Persistent link: https://www.econbiz.de/10010956446
Empirical applications of structural equation modeling (SEM) typically rest on the assumption that the analysed sample is homogenous with respect to the underlying structural model or that homogenous subsamples have been formed based on a priori knowledge. However, researchers often are ignorant...
Persistent link: https://www.econbiz.de/10010956489
The present paper concentrates on the nature and structure of inter-store price competition. It focusses especially on price competition between different retailers within one trading area and within one product category. Six theoretically founded hypotheses postulate competitive relations...
Persistent link: https://www.econbiz.de/10010956502
Critiques of the concept of key success factors have raised objections both conceptually and methodologically. From the latter perspective, common research practice is criticized for neglecting the influence of firm-specific, unobservable variables (e.g., management skills). To control for these...
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The authors develop and test a model to study the in uence of inventory-on-hand and price-based reference points on the consumption rate of consumers. The model is motivated by recent theoretical and empirical research which suggests inventory pressure can cause consumers to increase...
Persistent link: https://www.econbiz.de/10010310424