Practice shows that, in order to improve internal and external communication, managers need to increase the request of information about their business administration. So, for this, they need a complementary system which assures them this kind of informat

Research on the relationship between Information Technology (IT) and organizations emphasizes the complexity of adaptation processes and the potential of drifting. Drifting means that an organization encounters unexpected circumstances that show the incompleteness and possible failure of an...

Pressure from the competition existent on the market, as well as the current conjuncture, determine organizations to use and respect merchandising techniques in order to ensure a successful image. Merchandising is a notion which refers both to adapting the prior and post sales services system to...

The accentuated growth of the exigencies and demands manifested in the internal and international tourist’s market has major implications in the marketing policy of the Tulcea entrepreneurs in this, in the meaning that they are trying a new approach of the adopted marketing strategies in order...