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, we posit that reputation and customer satisfaction mediate fully the CSR–FP relationship. Based on the results from a … is linked to both reputation and customer satisfaction, reputation alone mediates the CSR–FP relationship. The results …
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-FP relationship. Specifically, reputation and customer satisfaction are posited to be the mediational pathway by which CSR positively … with firm performance. However, the effect is indirect: reputation and customer satisfaction fully mediate the CSR …
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relation. Therefore, this study considers sustainable competitive advantage, reputation, and customer satisfaction as three … effect of CSR on firm performance is due to the positive effect CSR has on competitive advantage, reputation, and customer … satisfaction. The final findings show that only reputation and competitive advantage mediate the relationship between CSR and firm …
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