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Influence of the user's psychological factors on the online purchase intention in rural tourism : integrating innovativeness to the UTAUT framework
San Martín, Héctor
;
Herrero, Ángel
- In:
Tourism management : research, policies, practice
33
(
2012
)
2
,
pp. 341-350
Persistent link: https://www.econbiz.de/10009408445
Saved in:
2
Developing and testing a global model to explain the adoption of websites by users in rural tourism accommodations
Herrero, Ángel
;
San Martín, Héctor
- In:
International journal of hospitality management
31
(
2012
)
4
,
pp. 1178-1186
Persistent link: https://www.econbiz.de/10009566981
Saved in:
3
Social consciousness and perceived risk as drivers of crowdfunding as a socially responsible investment in tourism
San Martín, Héctor
;
Hernández Ortega, Blanca
; …
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10012425163
Saved in:
4
Residentsʼ attitudes and behavioural support for tourism in host communities
San Martín, Héctor
;
Garcia de los Salmones Sanchez, …
- In:
Journal of travel and tourism marketing
35
(
2018
)
2
,
pp. 231-243
Persistent link: https://www.econbiz.de/10011886024
Saved in:
5
The effects of macro and micro country image on consumer brand preferences
Garcia de los Salmones Sanchez, Maria del Mar
;
Herrero, …
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 137-150
Persistent link: https://www.econbiz.de/10013167315
Saved in:
6
Explaining residents' attitudes towards tourism and tourists : A new approach based on brand theory
San Martín, Héctor
;
García-de los Salmones, María …
- In:
International Journal of Tourism Research
20
(
2018
)
6
,
pp. 738-747
Persistent link: https://www.econbiz.de/10012083626
Saved in:
7
Análisis del efecto moderador de la estructura de la interdependencia sobre la relación entre la confinanza y la satisfacción en relaciones fabricante-distribuidor
Collado Agudo, Jesús
;
Rodriguez del Bosque, Icnacio
; …
- In:
Cuadernos de economía y dirección de la empresa : CEDE
35
(
2008
),
pp. 57-89
Persistent link: https://www.econbiz.de/10003721527
Saved in:
8
Exploring the cognitive-affective nature of destination image and the role of psychological factors in its formation
San Martín, Héctor
;
Rodríguez del Bosque, Ignacio A.
- In:
Tourism management : research, policies, practice
29
(
2008
)
2
,
pp. 263-277
Persistent link: https://www.econbiz.de/10003695964
Saved in:
9
Los factores estímulo y personales como determinantes de la formación de la imagen de marca de los destinos turísticos : un estudio aplicado a los turistas que visitan un destino vacacional : an application to the tourists visiting a holiday destination
San Martín, Héctor
;
Rodríguez del Bosque, Ignacio A.
- In:
Cuadernos de economía y dirección de la empresa : CEDE
43
(
2010
),
pp. 37-63
Persistent link: https://www.econbiz.de/10003991227
Saved in:
10
Influence of country image on country brand equity : application to higher education services
Herrero-Crespo, Ángel
;
San Martín, Héctor
;
Garcia de …
- In:
International marketing review
33
(
2016
)
5
,
pp. 691-714
Persistent link: https://www.econbiz.de/10011620307
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