This paper examined the packaging features effecting milk buying behavior. Four packaging features were selected that … marketers of milk should focus on their product‟s packaging features especially on the verbal element as a primary strategy in … included nutritional information, price, country of origin, & quality standards, and their impact on milk consumption and …

relatively small market share. This experimental research identifies this stigma effect in the case of milk, where the … introduction of rBST-free and organic milk reduces consumers’ willingness to purchase conventional milk …

pay for Chaiya organic salted egg in smart label packaging among consumers in Surat Thani province. Research methodology … Chaiya organic salted egg have modern packaging with a color bar indicating the salt level and an organic certification seal …