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Buying a product for an anticipated consumption situation : observation of high- and low-involved wine buyers in a retail store
Hirche, Martin; Bruwer, Johan - In: International journal of wine business research : IJWBR 26 (2014) 4, pp. 295-318
Persistent link: https://www.econbiz.de/10010462622
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A fine wine instrument : an alternative for segmenting the Australian wine market
Johnson, Trent E.; Bastian, Susan E. P. - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 182-202
Persistent link: https://www.econbiz.de/10011477402
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Using push-pull winescape attributes to model Australian wine tourist segmentation
Quintal, Vanessa; Thomas, Ben; Phau, Ian; Soldat, Zorana - In: International journal of wine business research : IJWBR 29 (2017) 4, pp. 346-372
Persistent link: https://www.econbiz.de/10011814564
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Wines from the hinterland : comparing availability of local wines on wine lists in two New Zealand tourism destinations
Hill, Rory; Fountain, Joanna - In: International journal of wine business research 34 (2022) 4, pp. 567-589
Persistent link: https://www.econbiz.de/10013454411
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Motivations of wine travelers in rural Northeast Iowa
Grybovych, Oksana; Lankford, Jill; Lankford, Samuel - In: International journal of wine business research : IJWBR 25 (2013) 4, pp. 285-309
Persistent link: https://www.econbiz.de/10010227998
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Using social media in the wine business : an exploratory study from Germany
Szolnoki, Gergely; Taits, Dimitri; Nagel, Moritz; … - In: International journal of wine business research : IJWBR 26 (2014) 2, pp. 80-96
Persistent link: https://www.econbiz.de/10010387281
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Anything but typical : how consumers evaluate origin products based on their cues
Spielmann, Nathalie - In: International journal of wine business research : IJWBR 27 (2015) 1, pp. 23-39
Persistent link: https://www.econbiz.de/10011300160
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Millennials as luxury wine buyers in the United States?
Higgins, Lindsey; Wolf, Marianne McGarry - In: International journal of wine business research : IJWBR 28 (2016) 3, pp. 190-205
Persistent link: https://www.econbiz.de/10011563733
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A personality-based measure of the wine consumption experience for millennial consumers
Spielmann, Nathalie; Babin, Barry J.; Verghote, Caroline - In: International journal of wine business research : IJWBR 28 (2016) 3, pp. 228-245
Persistent link: https://www.econbiz.de/10011563747
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Further exploration of subjective knowledge in the wine sector
Farber Canziani, Bonnie; Hwang, Jiyoung; Byrd, Erick T. - In: International journal of wine business research : IJWBR 28 (2016) 3, pp. 246-265
Persistent link: https://www.econbiz.de/10011563754