This research explores the transformative impact of Artificial Intelligence (AI) on marketing education. The study emphasizes the necessity for marketing students to acquire skills that enable them to effectively utilize AI throughout the marketing management process. By synthesizing insights...

1 Introduction -- PART I: Charting the AI Revolution: Education, Innovation, and Sustainability in the Middle East -- 2 Innovation and AI Adoption Middle East's Path to Economic Growth -- 3 AI and Education: Preparing the MENA's Workforce for the Future -- 4 AI for Sustainable Development: MENA...

When Chinese start-up DeepSeek released R1 in January 2025, the groundbreaking open-source artificial intelligence (AI) model rocked the tech industry as a more cost-effective alternative to models running on more advanced chips. The launch coincided with industrial policy gaining popularity as...

Artificial intelligence in audiovisuals: revolution or bubble? -- OpenAI and Bain & Company: A Strategic Alliance to Optimize Technology and its Applicability -- Ethical considerations in the use of artificial intelligence in the audiovisual industry -- Implication of artificial intelligence in...

"This book endeavors to delve into the intricate ways in which cutting-edge AI methodologies can be harnessed to tackle societal issues, stimulate entrepreneurial endeavors, and cultivate sustainable economic progress in a manner that uplifts all segments of the population"--

"In the past several years, artificial intelligence (AI) has upended and transformed the private and public sectors. AI techniques have shown significant promise in securing sensitive data and ensuring compliance with regulatory standards. In medical practices, AI can enhance patient...

"As the travel landscape evolves rapidly, propelled by technological innovations, AI emerges as a powerful force reshaping tourism practices worldwide. This book aims to explore the dynamic intersection of artificial intelligence (AI) and the travel industry, offering a comprehensive guide to...