Integrating tourism and sustainability in achieving an eco-friendlier industry, this chapter highlights current trends in sustainable tourism, both in hospitality and recreational activities. The chapter describes sustainable, tourism, hospitality, and recreation trends. The research analyzes...

Cultural heritage tourism is widely acknowledged as one of the main attractions of tourism and the role of various stakeholders in the conservation and sustainable development of these irreplaceable destinations is widely discussed. However, little attention has been paid to the investigation of...

In this case we follow the development of a tourism business in Sweden with high sustainability ambitions. We explore how the entrepreneur started, ran, and expanded his business, which offers recreational fishing for high-end customers from all over the world. The new firm works with value...

The link between sustainability and tourist value in the tourism sector remains unclear and contextual. In the current discourse, evaluation of sustainability value from the perspective of tourists (i.e. tourist-perceived value) has been limited. This paper thus investigates approaches to...