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We study how defaults affect charitable donations. In a field experiment that was conducted on a large online platform … for charitable giving, we exogenously vary the default options in the donation form in two distinct choice dimensions. The … first pertains to the primary donation decision, namely, how much to contribute to the charitable cause. The second relates …
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We study how website defaults affect consumer behavior in the domain of charitable giving. In a field experiment that … two distinct choice dimensions. The first pertains to the primary donation decision, namely, how much to contribute to the … on aggregate donations. This is because defaults in the donation domain induce some people to donate more and others to …
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