Dubosson, Magali; Fragnière, Emmanuel - In: International Journal of Applied Logistics (IJAL) 1 (2010) 2, pp. 37-52
The purpose of this paper is to contribute to the theoretical work on service-perceived risk management of knowledge-based services (i.e., intangible and heterogeneous) and experience-based services and to suggest a framework that helps to formalize these risks and the value associated with...