Online reviews and discussions play a significant role in influencing decisions made by users in day-to-day life. However, the presence of reviewers who deliberately post fake or deceptive reviews for financial or other gains negatively impacts both users and businesses. Unfortunately,...

Firms of all sizes are trying to “join the conversation” on social media platforms, such as Twitter and Facebook, and are increasingly trademarking hashtags related to their products and brands. This new practice of trademarking hashtags has produced an important opportunity for empirical...

Question-Answer (Q&A) forums are gaining popularity as a user-engagement tool to drive traffic on multi-service portals. In a platform market model, demand-side users seek answers from the supply-side users, since such answers can indicate value offered, reduce buyer uncertainty and offer social...