Kim, Ji Yoon; Yuan, Xina; Kim, Sang Yong; Lee, Young Joo - In: Journal of Global Information Management (JGIM) 22 (2014) 2, pp. 23-47
This study attempts to explore the role of consumer's perception of quality within the new technology adoption process which is given little attention in the field of Information systems. In this regard, the authors developed an exploratory conceptual model in the level of consumer perception by...