Purpose The purpose of this paper is to contribute to the service literature by investigating post-consumption evaluation in the context of unwanted services. In particular, it intends to delineate the main characteristics of funeral services. Design/methodology/approach Given the lack of...

Purpose – The purpose of this paper is to analyse the cultural impact and the importance of the Montreal Canadiens hockey club for its francophone fans, as well as to define to which extent young French Canadians (“Quebecers”) associate themselves with the team as a part of their identity...

Purpose – The purpose of this research is to understand the overall consumer experience, while highlighting the means through which consumers live and take possession of what they consume. Design/methodology/approach – Holt’s typology serves as the theoretical background. Choosing a...