Purpose – Starting from the premises that Internet of Things (IoT) applications can be used in museums as an aid to visiting systems, the purpose of this paper is to see how recommendation systems can be developed to provide advanced services to museum visitors. Design/methodology/approach –...

This article describes how there is a large amount of research on strategic management literature on wine industry; however, there is insufficient published literature that underlines the importance of wine as a creative product. In the aesthetic economy, specific industries such as food, there...

Purpose: Big pharma, which comprise the most important companies in the pharmaceutical sector, are ambidextrous organizations by nature. Big data can heavily influence this characteristic by simultaneously requiring adequate business process management. In fact, the impact of big data on...

L’analisi delle caratteristiche dei visitatori museali e, ancor più in particolare, dei loro comportamenti di fruizione, ha acquisito a livello internazionale una sempre maggiore rilevanza, mentre il contesto italiano denota un diffuso ritardo nei confronti del tema. In tale prospettiva, il...