Shah, Syed Zulfiqar Ali; Ahmad, Maqsood - In: Competitiveness Review: An International Business Journal 29 (2019) 5, pp. 551-572
Purpose: This paper aims to investigate the effects of entrepreneurial orientation (EO) on the performance of small and medium-sized enterprises (SMEs) with mediating role of differentiation strategy in Pakistan. Design/methodology/approach: A theoretical framework has been developed to base...