Showing 1 - 10 of 158,042
Persistent link: https://www.econbiz.de/10001516330
Persistent link: https://www.econbiz.de/10011747043
Persistent link: https://www.econbiz.de/10010362491
Persistent link: https://www.econbiz.de/10012176959
Persistent link: https://www.econbiz.de/10015397098
Persistent link: https://www.econbiz.de/10011702718
Persistent link: https://www.econbiz.de/10012104287
Persistent link: https://www.econbiz.de/10012041729
Persistent link: https://www.econbiz.de/10011350496
This study contributes to the retail adoption literature by explicitly focusing on the role of both profit-related and relationship variables in explaining new product adoption decisions by retailers, instead of considering either one of these groups of variables in isolation as has been done by...
Persistent link: https://www.econbiz.de/10012769338