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The unprecedented access of firms to consumer level data facilitates more precisely targeted individual pricing. We study the incentives of a data broker to sell data about a segment of the market to three competing firms. The segment only includes a share of the consumers in the market around...
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We study the incentives of a streaming platform to bias consumption when products are vertically differentiated. The platform offers mixed bundles of content to monetize consumers' interest in variety and pays royalties to sellers based on the effective consumption of the content they produce....
Persistent link: https://www.econbiz.de/10014334252
We build a model of the news market where advertisers allocate their ads between a social media platform and a news website. Our objective is to evaluate policy interventions aimed at fostering news creation by transferring revenues from social media to news websites already introduced in...
Persistent link: https://www.econbiz.de/10014580651
In this study, we analyze the incentives of a streaming platform to bias consumption when products are vertically differentiated. The platform offers mixed bundles of content to monetize consumer interest in variety and pays royalties to sellers based on the effective consumption of the...
Persistent link: https://www.econbiz.de/10014580661
We study a hybrid marketplace where a vertically integrated platform competes with a seller in a horizontally differentiated downstream market. The platform has a data advantage and can price discriminate consumers, whereas the seller cannot. Our analysis shows that, by properly setting the...
Persistent link: https://www.econbiz.de/10014633243
Considering a monopolistic hybrid platform, we investigate the effect of a mandated data-sharing policy on market outcomes across different data functionalities (price discrimination and cost reduction) and different market structures (perfect and imperfect competition). We find that mandated...
Persistent link: https://www.econbiz.de/10014358547
In this paper, we build a model of the news market where advertisers allocate their ads between a social media platform and a news website that is the content creator. Our main objective is to evaluate a policy intervention that aims to foster news creation by transferring revenues from social...
Persistent link: https://www.econbiz.de/10014345192