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Bundling strategy
36
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36
Relationship marketing
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26
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Kowalkowski, Christian
136
Benoit, Sabine
45
Kindström, Daniel
40
Möller, Sabine
18
Moeller, Sabine
15
Gebauer, Heiko
14
Kienzler, Mario
11
Nordin, Fredrik
11
Tronvoll, Bård
11
Sörhammar, David
10
Biggemann, Sergio
9
Alejandro, Thomas Brashear
7
Brege, Staffan
7
Sklyar, Alexey
7
Wirtz, Jochen
7
Witell, Lars
7
Rehme, Jakob
6
Wittkowski, Kristina
6
Fließ, Sabine
5
Gustafsson, Anders
5
Nansubuga, Brenda
5
Oliva, Rogelio
5
Faßnacht, Martin
4
Grewal, Dhruv
4
Gummerus, Johanna
4
Hartmann, Julia
4
Heider, Raphael
4
Kandampully, Jay
4
Klose, Sonja
4
Momma, Sabine Beate
4
Raddats, Chris
4
Aksoy, Lerzan
3
Baines, Tim
3
Benedettini, Ornella
3
Bigdeli, Ali Ziaee
3
Brashear Alejandro, Thomas
3
Brehmer, Per-Olof
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Carlborg, Per
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Industrial marketing management : the international journal for industrial and high-tech firms
21
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20
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16
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9
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4
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
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European journal of marketing : EJM
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International journal of physical distribution & logistics management : IJPD & LM
2
Journal of Business Research
2
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Asia Pacific Journal of Marketing and Logistics
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Asia Pacific journal of marketing and logistics
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Business model innovation : the organizational dimension
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DOI: 10.1080/0267257X.2019.1600572
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ECONIS (ZBW)
154
Other ZBW resources
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OLC EcoSci
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USB Cologne (business full texts)
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21
Consumer behavior in the realm of the health-food-marketing triangle
Huneke, Tabea
-
2016
Persistent link: https://www.econbiz.de/10011750306
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22
Linking service convenience to satisfaction : dimensions and key moderators
Benoit, Sabine
;
Klose, Sonja
;
Ettinger, Andreas
- In:
The journal of services marketing
31
(
2017
)
6
,
pp. 527-538
Persistent link: https://www.econbiz.de/10011801585
Saved in:
23
Showcasing the diversity of service research : theories, methods, and success of service articles
Benoit, Sabine
;
Scherschel, Katrin
;
Ates, Zelal
; …
- In:
Journal of service management
28
(
2017
)
5
,
pp. 810-836
Persistent link: https://www.econbiz.de/10011801789
Saved in:
24
A triadic framework for collaborative consumption (CC) : motives, activities and resources & capabilities of actors
Benoit, Sabine
;
Baker, Thomas L.
;
Bolton, Ruth N.
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 219-227
Persistent link: https://www.econbiz.de/10011745282
Saved in:
25
Customer deviance : a framework, prevention strategies, and opportunities for future research
Fombelle, Paul W.
;
Voorhees, Clay M.
;
Jenkins, Mason R.
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 387-400
Persistent link: https://www.econbiz.de/10012257631
Saved in:
26
Retail format selection in on-the-go shopping situations
Benoit, Sabine
;
Evanschitzky, Heiner
;
Teller, Christoph
- In:
Journal of business research : JBR
100
(
2019
),
pp. 268-278
Persistent link: https://www.econbiz.de/10012023802
Saved in:
27
Performance Management im Luxusgüterhandel : Entwicklung eines Kennzahlensystems für das Management von Luxusgeschäften
Hirschhausen, Marcella von
-
2018
Persistent link: https://www.econbiz.de/10011911664
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28
Innovation in the sharing economy : a framework and future research agenda
Benoit, Sabine
;
Wang, Yonggui
;
Teng, Lefa
;
Hampson, …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 207-216
Persistent link: https://www.econbiz.de/10013325588
Saved in:
29
Communication in the gig economy : buying and selling in online freelance marketplaces
Ludwig, Stephan
;
Herhausen, Dennis
;
Grewal, Dhruv
; …
- In:
Journal of marketing
86
(
2022
)
4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10013258883
Saved in:
30
A consumer perspective on managing the consequences of chain liability
Hartmann, Julia
;
Forkmann, Sebastian
;
Benoit, Sabine
; …
- In:
The journal of supply chain management
58
(
2022
)
4
,
pp. 58-89
Persistent link: https://www.econbiz.de/10013461188
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