Purpose: Integrating the lean (LSTs) and agile (ASTs) strategies to effectively create the competitiveness of the firm is always challenging for the strategy makers. This research aims to comprehend the behavior of these core strategies by using the Triple-A framework....

Purpose: Lean and agile strategies are two basic supply chain paradigms that strategist decouples based on their internal and external environment. This study aims to identify the influence of market orientation (MO) and quality management (QM) deployment on the supply chain strategies....

Purpose: Logistics service quality and customer loyalty have recently become the topic of discussion in both developing and under-developing countries. The purpose of this paper is to understand the logistics service quality factors contributing to customer loyalty in a developing country...

Purpose: Risk is primarily managed by developing the right strategies. Effective alignment of lean and agile strategies is always challenging for practitioners to create firm’s competitiveness. The purpose of this study is to comprehend the behavior of these fundamental supply chain (SC)...

Purpose: The purpose of this paper is to evaluate and understand the factors that contribute to the enhancement in the process of supply chain activities, specifically among manufacturing industries. Design/methodology/approach: This paper follows the quantitative approach by disseminating a...

Purpose: Nowadays customers want to enjoy their shopping experience with convenience and maximum value for their money. The purpose of this paper is to examine the role of in-store logistics in crafting store image and perceived value to customers, thus creating satisfied and loyal customers....

Purpose – Nowadays customers want to enjoy their shopping experience with convenience and maximum value for their money. The key objective of this paper is to examine the role of in-store logistics in crafting store image and perceived value to customers, thus creating satisfied and loyal...