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Meaning of manual labor impedes consumer adoption of autonomous products
Bellis, Emanuel de; Johar, Gita Venkataramani; Poletti, … - In: Journal of marketing 87 (2023) 6, pp. 949-965
Persistent link: https://www.econbiz.de/10014432751
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The influence of trait and state narcissism on the uniqueness of mass-customized products
Bellis, Emanuel de; Sprott, David E.; Herrmann, Andreas; … - In: Journal of retailing 92 (2016) 2, pp. 162-172
Persistent link: https://www.econbiz.de/10011504992
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Cross-national differences in uncertainty avoidance predict the effectiveness of mass customization across East Asia : a large-scale field investigation
Bellis, Emanuel de; Hildebrand, Christian; Ito, Kenichi; … - In: Marketing letters : a journal of research in marketing 26 (2015) 3, pp. 309-320
Persistent link: https://www.econbiz.de/10011312173
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Preisfairness als Schlüssel zur Kundenzufriedenheit
Herrmann, Andreas; Huber, Frank; Wricke, Martin; … - In: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen, (pp. 305-329). 2016
Persistent link: https://www.econbiz.de/10011408731
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The customizing consumer : shedding light on personality- and context-related factors that influence consumers’ decision making
Bellis, Emanuel de - 2015
Persistent link: https://www.econbiz.de/10011771181
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Marketing Inspiration & Transfer von Customer Insights
Herrmann, Andreas; Bellis, Emanuel de - In: Marketing review St. Gallen : Marketingfachzeitschrift … 33 (2016) 3, pp. 3
Persistent link: https://www.econbiz.de/10011560173
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Destination Manegement Organisation nach Vorbild der Skiegebiete in den USA
Gurter, Reto (interviewee); Bellis, Emanuel de (interviewer) - In: Marketing review St. Gallen : Marketingfachzeitschrift … 33 (2016) 3, pp. 6-9
Persistent link: https://www.econbiz.de/10011560175
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Schalke 04 : die Königsblauen stehen für pure Emotion
Jobst, Alexander (interviewee);  … - In: Marketing review St. Gallen : Marketingfachzeitschrift … 33 (2016) 3, pp. 56-58
Persistent link: https://www.econbiz.de/10011560222
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How consumers choose hearing aid brands
Riedi, Martin; Bellis, Emanuel de - In: Marketing review St. Gallen : Marketingfachzeitschrift … 34 (2017) 6, pp. 94-100
Persistent link: https://www.econbiz.de/10011802469
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The machine age of customer insight
Einhorn, Martin (ed.); Löffler, Michael (ed.);  … - 2021
We are living in a new machine age offering unique opportunities, particularly for generating customer insights, which is radically transforming the way business value is created. Across industries, players are affected by the pace of progress of machine learning tools, novel technologies, and...
Persistent link: https://www.econbiz.de/10012642727